Industry
Data science and AI for E-commerce
Recommendations, segmentation and forecasting for online stores and D2C brands.
Common challenges
- Generic campaigns waste ad and email budget
- Stock decisions rely on last year's sales
- Returns and repeat purchases aren't understood
Use cases
Where we help E-commerce teams
Product recommendations
Personalised suggestions on site and in email from purchase history.
Customer segmentation
Behaviour-based groups for targeted campaigns and offers.
Demand forecasting
Forecasts for each product that reduce running out of stock and over-ordering.
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Working in E-commerce?
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